An Undesirable Thing
If the basic project of mainstream Buddhist practice is to unmask the ego illusion for what it is, one of the main prongs of attack is directed against desire. Desire gets a very bad press in the Buddhist scriptures. It is a poison, a disease, a madness. There is no living in a body that is subject to desire, for it is like a blazing house.
Now, desire lives and grows by being indulged. When not indulged by the application of ethical restraint and awareness, on the other hand, it stabilizes and begins to diminish, though this is not an easy or comfortable process, for the old urges clamor for satisfaction for a long time.
This kind of practice cut directly against the main currents of modern consumer society, where desire is energetically encouraged and refined to new pitches and variations by the powerful agencies of marketing and publicity. But it also cuts against the more moderate desires – for family, wealth, sense pleasures and so on sanctioned in simpler, more traditional societies, including the one into which the Buddha was born. We can never be at peace while desire is nagging at us.
John Snelling, Elements of Buddhism
much better than my last rant.